Guinness World Record - 15,000 people planted 1.5 lakh trees within 12 hours in North Bangalore
Guinness World Record - 15,000 people planted 1.5 lakh trees within 12 hours in North Bangalore
DURATION
2 months
DURATION
2 months
CLIENT
Bluedot Foundation
CLIENT
Bluedot Foundation
Event Management
Event Management
Leading Volunteering
Leading Volunteering
Event Communications
Event Communications
Tech Setup
Tech Setup
PROJECT OVERVIEW
PROJECT OVERVIEW
As part of BlueDot Foundation's contribution to the citywide 1.5 million tree plantation drive with the BDA and the Government of Karnataka (a Guinness World Record attempt held on 27 June 2026), Aashish led community mobilization and volunteer engagement for BlueDot's site of roughly 1.5 lakh saplings across ~25 acres at Ramagondanahalli. He owned the end-to-end volunteer journey, from outreach and recruitment through on-ground readiness and post-event care.
As part of BlueDot Foundation's contribution to the citywide 1.5 million tree plantation drive with the BDA and the Government of Karnataka (a Guinness World Record attempt held on 27 June 2026), Aashish led community mobilization and volunteer engagement for BlueDot's site of roughly 1.5 lakh saplings across ~25 acres at Ramagondanahalli. He owned the end-to-end volunteer journey, from outreach and recruitment through on-ground readiness and post-event care.
The Challenge
The Challenge
Mobilizing and coordinating volunteers at massive scale under a hard, single-day deadline. Structuring thousands of people into organised, zone-wise teams ready to plant. Driving registrations and confirmations across colleges, companies and communities.
Mobilizing and coordinating volunteers at massive scale under a hard, single-day deadline. Structuring thousands of people into organised, zone-wise teams ready to plant. Driving registrations and confirmations across colleges, companies and communities.
WHAT WE DID
WHAT WE DID
Built the volunteer mobilization strategy and drove outreach to colleges, companies, RWAs and communities to bring people to the drive. Created the full communications toolkit: registration and intent messages, social media campaign posts, an organisation-facing partnership deck, and thank-you and aftercare messaging. Developed the operational playbooks that ran the ground game, including the Core Committee roles, responsibilities and timeline, a Zone Lead Playbook with ready-to-use WhatsApp templates, a Volunteer FAQ, and a mobilization, logistics and branding checklist. Managed the BlueDot Volunteers WhatsApp community and zone groups, and coordinated volunteer certificates through the Green Bengaluru portal. Led post-event follow-up, producing the post-event report and mobilizing volunteers for the three-year sapling care and survival drives. 15,000 people mobilized across 25 acres. 50 leads activated and coordinated. Contributed to a successful Guinness World Record attempt.
Built the volunteer mobilization strategy and drove outreach to colleges, companies, RWAs and communities to bring people to the drive. Created the full communications toolkit: registration and intent messages, social media campaign posts, an organisation-facing partnership deck, and thank-you and aftercare messaging. Developed the operational playbooks that ran the ground game, including the Core Committee roles, responsibilities and timeline, a Zone Lead Playbook with ready-to-use WhatsApp templates, a Volunteer FAQ, and a mobilization, logistics and branding checklist. Managed the BlueDot Volunteers WhatsApp community and zone groups, and coordinated volunteer certificates through the Green Bengaluru portal. Led post-event follow-up, producing the post-event report and mobilizing volunteers for the three-year sapling care and survival drives. 15,000 people mobilized across 25 acres. 50 leads activated and coordinated. Contributed to a successful Guinness World Record attempt.
Aashish was instrumental to BlueDot's success in the Guinness World Record plantation drive. He took ownership of mobilizing our volunteers, enabling 50 leads and bringing 15,000 people onto our 25-acre site. He organised everyone into zone-wise groups and drove our outreach and email campaigns end to end. Reliable, structured, and always steady under pressure, he made a genuine difference to what we achieved.
Aashish was instrumental to BlueDot's success in the Guinness World Record plantation drive. He took ownership of mobilizing our volunteers, enabling 50 leads and bringing 15,000 people onto our 25-acre site. He organised everyone into zone-wise groups and drove our outreach and email campaigns end to end. Reliable, structured, and always steady under pressure, he made a genuine difference to what we achieved.
Harsha Tej
Harsha Tej
Founder Bluedot Foundation
Founder Bluedot Foundation
